I started Pencil Point Marketing to help businesses and organizations craft and deliver content that gets their target audience to take action.
What is “marketing” anyway?
Great question. “Marketing” is just an umbrella term that means getting the word out about the products or services you offer.
So, what’s “content” all about?
Think about the last great conversation you started. I’m guessing it went well because you picked a topic they were interested in and used a tone of voice that made your listener comfortable. The things you said—and how you said them—made up the content of your discussion.
Content marketing is the ongoing conversation you have with your audience. It's about building relationships.
A little about me.
After decades with big brands, I realized how much I love marketing smaller ones. I’m happiest with clients, sharing plans that help them reach the right people. I’m a simplifier and a creator. Also, a lover of cute office supplies. ✏️
Subscribe to Pencil Point Marketing's emails, and every other week, you’ll get:
Marketing tips on:
Insights & trends
Measuring your efforts
Content designed to engage
Plus, once a month, I'll share content I've created just for you—exclusive to my email list. It may be a downloadable template or workbook or a fun quiz!